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Baylor Connections: Dr. Tyrha Lindsey-Warren

Apple, Dove and Walmart Lead Top-10 List of Brands That Master “Empowered Storytelling” During Pandemic, Baylor Ad Expert Says

Apple, Dove and Walmart Lead Top-10 List of Brands That Master “Empowered Storytelling” During Pandemic, Baylor Ad Expert Says

WACO, Texas (April 23, 2020) – A Baylor University marketing professor and advertising expert has created a list of brands and commercials she says are “stellar examples of empowered storytelling” during this time of pandemic. “‘Empowered storytelling’ is an emotional and powerful approach for brands who want a deeper emotional connection with their consumers,” said Tyrha … Read more

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About

Dr. Tyrha

Dr. Tyrha Lindsey-Warren has built a multi-faceted career based on different aspects of entertainment. As a professional jazz singer, she knows first-hand the power of connecting with the audience.
She knows the power of infusing Public Relations and Marketing techniques with the nuances of storytelling, something she learned firsthand from her time spent working for organizations like Quincy Jones! David Salzman, Creative Artist Agency and UniWorld Group. As a Managing Director of L.A.I. Communications, award-winning boutique marketing and public relations consultancy,

She knows the

importance of creating

raving fans and brands!

L.A.I. Communications creates empowering messages and campaigns for our clients that strengthens their relationships with their target consumers.